A personal assistant for beauty clinics
You do the treatments. Luma does the rest.
Meet Luma, the assistant who runs your front desk. She answers every client in seconds, books the appointments, sends the reminders and checks in after every treatment, all in your salon's own voice. Day and night. So your evenings are yours again.
You didn't open a clinic to live in your inbox
You're brilliant at the work. But the messages never stop, and every one you miss is a client who slips away.
The same questions, all day
"How much is lip blush?" "Heb je vrijdag plek?" You answer the same ones for the hundredth time, between clients, when you would rather be focused on the treatment.
Reply at 10pm, or lose the lead
Message after hours and they've often booked elsewhere by morning. So you're always on your phone, even on your day off.
Booked once, then gone
A client comes in, loves it, and you never hear from them again, because nobody had a spare minute to follow up.
Luma takes all of it off your plate, warmly and around the clock.
Everything your front desk should do, handled
From the first "how much is it?" to the rebooking six weeks later, Luma covers the whole client conversation.
Answers every client in seconds, in your voice
The same questions come in every day: prices, availability, "does it hurt?" Luma answers them in seconds, warmly and in your clinic's own words, so nobody is left waiting and no lead goes cold overnight.
Prices • Availability • Aftercare • Reassurance
Books real appointments
Luma doesn't just take a name and a number. It checks your live availability and books straight into your calendar, always after the client says yes. You wake up to real appointments, not a pile of "we'll get back to you."
Live availability • Confirmed bookings • Synced to your calendar
Follows up so you don't have to
After every treatment, Luma sends the right aftercare at the right moment, then gently reminds clients when they are due for a refresh. One-time visits quietly become regulars, without you lifting a finger.
Aftercare sequences • Rebook reminders • Win-back
Knows when to step back
Anything medical, any complaint, anything tricky: Luma never guesses. It passes the conversation straight to you with the full story, so the sensitive moments always reach a real person.
Medical • Complaints • Complex requests, to you
Shows you what's working
Your dashboard shows who is ready to book, who is due to come back, and what Luma has earned you this month. Finally, a clear view of the front desk you could never see before.
Hot leads • Clients due to rebook • Revenue at a glance
The follow-up that turns visits into regulars
Getting booked is only half the work. Luma keeps looking after your clients long after they leave the chair, automatically, and always in your voice.
The moment they book
A warm confirmation
An instant, friendly confirmation with everything they need to know before they come in. Nobody is left wondering.
24 hours before
A gentle reminder
So the appointment never slips their mind, and you lose far fewer no-shows to a forgotten slot.
The days after
Aftercare that reassures
The right care tips on the days that matter, so a worried "is this normal?" gets answered before it turns into a panic text to you.
When it's time
A nudge to rebook
Every treatment has its own rhythm: six to eight weeks for brows, sooner for lashes. Luma invites them back at just the right moment, before they drift to someone else.
If they slip away
A warm win-back
Clients who fall out of rhythm get a kind "we would love to see you again", quietly turning a lapsed name back into a booked chair.
In your voice
Edit any message, or pause it entirely. You stay in control.
Timed to the treatment
Sent when it is right for each client, never blasted out to everyone.
You see the return
Your dashboard shows what each sequence brings back, in euros.
Up and running in three simple steps
No technical setup on your side. We help you get started, and Luma does the rest.
Step 1
Tell Luma about your clinic
You share your treatments, prices, and policies once. Luma learns how your clinic talks, so every reply sounds like you and not a generic bot.
Step 2
Luma answers your clients
Whenever a client reaches out, Luma replies in seconds: calm, clear, and in your voice. Anything medical or sensitive goes straight to your team.
Step 3
You get consultation-ready leads
Luma gathers the name, treatment interest, and preferred time your team would normally chase. You follow up with the full picture already in place.
Right where your clients already are
Your clients message you on WhatsApp, Instagram, and your website. Luma answers on all of them: one assistant, every channel, the same warm voice.
The channel your clients check most. Luma answers, books, and sends reminders right in the chat they already use every day.
Turn DMs into booked appointments. Luma replies to every "is this available?" the moment it lands, not the next morning.
Your website
A warm assistant in the corner of your site, ready the second a visitor has a question, so curiosity turns into a consultation.
See it on a real clinic website
Your assistant lives in the corner of your site, ready when clients have questions.
Styled to match your clinic's name, tone, and appearance.
Why clinics switch to Luma Care
More time for real care
When routine questions like pricing and availability come up repeatedly, Luma handles them instantly.
You stay focused on the work that matters.
Never miss an inquiry
Clients reach out at all hours. Luma responds immediately, even at 9pm on a Sunday.
Keep them engaged until you're back.
Clear, consistent answers
When details vary depending on who answers, confusion follows.
Luma aligns everyone with your standards, so clients get the same accurate information every time.
Conversations that feel human
Most chatbots treat aesthetic care like a transaction.
Luma is built for beauty clinics, with the warmth and understanding your clients expect.
Most clinics feel the difference within the first few weeks.

What every clinic gets
always answering
Every client message gets a reply, even at 9pm on a Sunday
The questions clinic owners actually ask us
Trusting an assistant with your clients is a big step. Here's the honest version.
Will it say the wrong thing about a treatment?
Luma never guesses on anything medical. It answers from your clinic's own policies, and the moment a question is clinical or sensitive, it hands the conversation straight to your team.
Won't it sound like a robot to my clients?
Luma is built for beauty clinics, not generic support desks. It learns your clinic's tone and replies with the same warmth your clients feel in the chair, never stiff, canned lines.
Is my clients' data safe?
Your data is stored securely in the EU and never sold or used to train public AI models. Sensitive details stay private, and you stay in control of every conversation.
How much work is this for me to set up?
Almost none. We set Luma up with you, from your treatments and prices to the way you talk, so there's no new software for you to learn. Most clinics are live within days, not weeks.
Everything else you're wondering
Does Luma work with my current setup?
Yes. Luma connects to your Google Calendar and answers on the channels you already use: WhatsApp, Instagram, and your website. There is no new booking system to move over to.
What if it doesn't know the answer?
It won't guess. Luma only answers from your clinic's own information, and anything it's unsure about, or anything medical, goes straight to you with the full conversation for context.
Will my clients know it isn't me?
Luma speaks in your clinic's voice and tone, so most messages feel like your own front desk replied. And the moment a conversation needs a personal touch, it hands over to you.
How long does it take to set up?
We set Luma up with you, including your treatments, prices, and the way you speak. Most clinics are live within days, with no technical work on your side.
Is my clients' data safe?
Your data is stored securely in the EU and is never sold or used to train public AI models. Sensitive details stay private, and you stay in control of every conversation.
What does it cost?
Pricing depends on your clinic's size and the channels you use. Book a short conversation and we'll walk you through it, no pressure and no commitment.